Beale Street

AutoZone Liberty Bowl Marching Band Program

Memphis is a music lover’s paradise

A visit to Memphis to perform in the halftime show of the AutoZone Liberty Bowl is a music lover’s dream come true! Improve your stage band skills in specialized, non-competitive clinics for jazz and concert bands. Compete in the Field Show Competition and show off your marching band skills in the adjudicated Beale Street Parade! Finally, perform in the collaborative halftime show at this historic Bowl game—adding your stamp to Memphis music history!


  • 12/30/2015 to
Package Highlights:
Performance in the Liberty Bowl halftime show finale and Beale Street ParadeBattle of the Bands Field Show CompetitionExclusive dinner, dance, & awards ceremonyLiberty Bowl professional rodeo tickets
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Package Inclusions

Liberty Bowl logo

Your Liberty Bowl package includes:

  • Performance in the Liberty Bowl halftime show
  • Performance in the Beale Street Parade
  • Battle of the Bands Field Show Competition
  • Specialized, non-competitive clinics for jazz and concert bands
  • Liberty Bowl professional rodeo tickets
  • Liberty Bowl game tickets
  • Private dinner, dance, and awards ceremony
  • One free base package for every 50 participants
  • Rehearsals with nationally renowned band directors
  • Specially arranged music and CD for pre-trip rehearsals
  • Quality hotel accommodations
  • Director’s preview trip summer prior to travel
  • Academic credit opportunities for students & professional development for directors
  • Medical, accident, and liability insurance coverage
  • Director’s gift and souvenir for every participant

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Overview Video

Liberty Bowl Band Overview Video


Your Adventure, Day by Day

Day 1 Welcome to Memphis!
  • Hotel check-in Arrive in Memphis, check-in to your hotel, and relax.
  • Director's Reception Meet fellow directors at the director's reception this evening.
  • Liberty Bowl Professional Rodeo Visit the Agricenter to watch competitive bull riding, steer wrestling, barrel racing, and bareback bronc riding.
Day 2 Liberty Bowl Battle of the Bands
  • Liberty Bowl Battle of the Bands Strut your stuff at the Liberty Bowl Battle of the Bands marching competition this morning! This is a great opportunity to see what other marching band programs from around the country are doing. The winner of this field show competition will perform solo at the Liberty Bowl pre-game show!
  • First Rehearsal Join students, directors, and top clinicians from across the country as you begin rehearsing for the Liberty Bowl Halftime Show.
  • Check out Musical Memphis You have the evening free to take in the sights of Memphis. Enjoy Graceland, check out the Rock N’ Soul Museum, or visit the National Civil Rights Museum. You could even perform at Graceland (just ask us how!).*
Day 3 Beale Street Parade
  • Music Roundtable Join us a for a breakfast roundtable discussion with a celebrated music professional! This season for the first time, you’ll have the opportunity to chat with a celebrity in your field about the newest techniques and ideas in marching band.
  • Master Your Skills Choose to participate in an optional concert or clinic focused on honing your band’s jazz or concert band skills.
  • Beale Street Parade March down historic Beale Street during the adjudicated Beale Street Parade.
  • Awards Ceremony Enjoy an exclusive dinner, dance, and awards ceremony.
Day 4 Game Day!
  • Fuel Up Enjoy breakfast at the hotel.
  • Final Dress Rehearsal Final Halftime Show Dress Rehearsal with the entire show cast of marching bands, dancers, cheerleaders, color guard, etc.!
  • Liberty Bowl Kick-Off! The winning field show marching band performs their show solo at pre-game. Step out onto the field and perform before a crowd of 50,000+ at the Liberty Bowl Halftime Show!
Day 5 Explore Musical Memphis!
  • Sight-See After a good night’s rest, enjoy Memphis a bit more before heading home!

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