Holiday Bowl

Holiday Bowl Dance & Cheer Program

2016-17 Main Choreographer: Rob Schultz

The Holiday Bowl in sunny San Diego is the west-coast option for cheer and dance groups who want it all! Not only will your performers be kicking off the nationally televised Big Bay Balloon Parade and performing in front of more than 60,000 fans during the Holiday Bowl Halftime Show, but your students will also be participating in a comprehensive dance/cheer convention with the most sought after choreographers in the industry! Past choreographers include Dave Scott, Mandy Moore, Luther Brown and more! Rather than choosing between attending dance/cheer camp, hiring a big-name choreographer for your shows, or traveling for a big-time performance, be a part of the Holiday Bowl and have it all! This event is open to performers aged 10-19.

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12/26/2016 - 12/30/16
Package Highlights:
Performance in the Holiday Bowl halftime showPerformance in the Big Bay Balloon ParadeHoliday Bowl game ticketOne-day pass plus private dinner & dance party at SeaWorld®Master class
Local Conditions
51℉ Current Temp
Current Time

Package Inclusions

Your Holiday Bowl package includes:

  •  Performance in the Holiday Bowl halftime show
  •  Performance in the Big Bay Balloon Parade
  •  Holiday Bowl game ticket
  •  All day pass to SeaWorld®
  •  Private dinner and dance party at SeaWorld®
  •  Two lunches and three breakfasts
  •  Access to nationally known choreographers
  •  Master class
  •  Show costume
  •  Ground transportation to and from all included activities

Head Choreographer

Rob Schultz - Holiday Bowl 2016-17

Meet your head choreographer: Rob Schultz

From Detroit, Michigan, Rob trained at the Turning Pointe Dance Studio, and has traveled all over the world doing Master Classes and Choreography.  He now teaches dance and choreography in Los Angeles. Rob’s classes are a fusion of jazz, lyrical, contemporary, and hip hop.  Here are just a few of Rob’s Achievements!

  • Dancer in feature films She’s All That, Flintstones 2, Gigli, and The Wedding Planner
  • Dancer in Scrubs, The Late Show with Jay Leno, MTV Music Awards, Soul Train Awards, and Billboard Music Awards
  • Dancer in commercials for Jack In The Box, AT&T, and Pepsi
  • Dancer for Blink 182, Backstreet Boys, Toni Braxton, and Vitamin C
  • Choreographer for Orange Bowl games
  • Choreographer/director of music videos for Juliette Lewis and Lisette Bustamante
  • Choreographer for Oprah Winfrey’s OWN Network, Rachel Ray’s 3D Halloween Special, Modern Family, Grounded for Life, and Rome and Jewel
  • Flash Mob choreographer for Lady Gaga at Pink Party, Toy Story 3 Video Game, and GLAAD Awards


Video Overview

Holiday Bowl Dance and Cheer Video Overview


Your Adventure, Day by Day

Day 1 Welcome to Sunny San Diego!
  • Hotel Check In Arrive in San Diego and check in to your hotel.
  • Director's Reception Meet your fellow Holiday Bowl coaches and instructors at the Director’s Reception.
  • First Rehearsal This evening, your performers will meet their halftime show choreographer and get right to work!
Day 2 Parade & Game Day
  • Big Bay Balloon Parade Steal the show as you perform in the nationally televised Big Bay Balloon Parade!
  • Holiday Bowl kick-off!
Day 3 Master Class
  • Breakfast Enjoy breakfast at the hotel.
  • Master Class You’ll spend the day working closely with your main choreographer! You are also invited to a special master class with our star choreographers today!
  • See San Diego Your evening is free to explore San Diego. Check out Old Town or Belmont Park – there’s so much cool stuff to do here!
Day 4 Awards Ceremony & Dance
  • SeaWorld® Spend your day exploring SeaWorld® with your included park pass. Complete your evening with a private dinner & dance party at SeaWorld®!
Day 5 Explore San Diego!
  • Sight-see in San Diego After a good night's rest, enjoy San Diego a bit more before heading home!